SVU #BensonsConfession

NBC Entertainment

EDITOR & MOTION GRAPHICS

The ASK:

Hype up the #BensonsConfession campaign for Law & Order: SVU.

The SOLVE:

Using gritty typography within dynamic clips from the show, I built an edit that focused on main character Olivia Benson’s heart-wrenching performance from the episode.

The TELL:

SVU star Mariska Hargitay retweeted on her account. Fans reacted:

• “This is the most intense short video I have ever seen” - @HKoonts

• “THAT may have been the most intense preview of a show that I have see. Can it be 8 yet?” - @aubreyIsmo

• “The promo alone has me convinced” - @chiapparelli22